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Splice Pink
Pink is where we have quick conversations with people across the global media ecosystem: media startup founders, tech, data, and design folks, investors, journalists, media development funders and donors, product managers, and academics.
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Kassy Cho on how she built Almost, an Instagram-first media startup for young people in Taiwan
Three years ago, disappointed with the legacy media landscape, Kassy Cho started Almost, an Instagram-first news startup focused on young people. The Taipei-based journalist saw an opportunity to deliver news to both Chinese and English audiences who were left underserved — and ignored — by mainstream media. In this episode, she spoke to us about the opportunities to serve younger audiences and ways to monetise that.